Union of Chambers and Commodity Exchanges of Turkey

TOBB and Google launch digitalization training for small businesses with e-commerce package support


28.06.2021 / Ankara



TOBB and Google have started their training program within the scope of the "Google for Small Business" platform, which is available for the digitization of small businesses in Turkey. As part of the 3-week program, which began on June 22nd, small businesses will learn the steps towards digitization, and 100 successful businesses will be supported by the Google-Ideasoft e-commerce package at the end of the training. Trainings can be participated through TOBB's event page http://webinar.tobb.org.tr.​

As part of the 3-week weekly training program, which begins on June 22nd, small businesses will learn the steps needed to move their businesses to digital, how to strengthen their digital presence and reach more customers over the internet. As part of the training, businesses will discover detailed information about Google ads that they can use to promote their products and services online and analysis opportunities to investigate recent consumer trends.

The Google For Small Business Training Program, which can be accessed through TOBB's event page http://webinar.tobb.org.tr, will continue with the following calendar.

● 29 June 2021 Tuesday 14:00-15:00 Google My Business and My Business Digital Session

● 6 July 2021 Tuesday 14:00-15:00 Google Ads Session

● 8 July 2021 Thursday 14:00-15:00 Retail Insights Session

- E-commerce package support will be provided

Google-Ideasoft e-commerce package support will be provided to the 100 businesses that achieve the highest success in the information evaluation exam to be held at the end of the training. Those who earn support will be able to open e-commerce sites and grow their business by gaining new customers.

- "OK Google, take my business digital" in collaboration with TOBB and Google

Within the scope of the training program, the "My Business Digital" application, announced in collaboration with TOBB and Google, will be introduced for small businesses that take their power from product quality but have difficulty using digital solutions. With the "My Business Digital" application, which has been launched for the first time in Turkey, Italy and France, businesses will be able to make their businesses visible on the internet easily, quickly and freely by telling Google Assistant to "OK Google, take my business digital" with the help of their smartphones.

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