Gemlik Zeytin Festival's ‘branding Zeytin message
07.09.2018 / Bursa
TOBB President M. Rifat Hisarcıklıoğlu, participating in the 4th Gemlik Olives Festival, urged for the branding of Gemlik olives, which has the best table olives in the world: “It is not enough to produce. We should be able to sell to the world as a brand.”
Hisarcıklıoğlu entered the Gemlik Olive Festival by attending the cortege walk from the entrance of the city. Gemlik Municipality and Gemlik Commodity Exchange President Özden Çakır and Gemlik Chamber of Commerce and Industry President Pasha Ağdemir gave speeches at the city square. Stating that Gemlik taking the geographical sign for its olive is a matter of vision, Hisarcıklıoğlu said that it should be registered in the EU next.
Pointing out the importance of holding this festival, Hisarcıklıoğlu said, “The magic formula of success is unity . With its 13 billion USD of exports in the top three, Gemlik will gain in value when the Istanbul-Izmir motorway is finished.”
Stating that Gemlik Commodity Exchange is a licensed warehousing project on olives, Hisarcıklıoğlu added that they will provide all necessary support to Chambers and Exchanges in Ankara.
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